BBC Sounds Read this Guardian feature on the launch of BBC Sounds and answer the following questions: 1) Why does the article suggest that ‘on the face of it, BBC Radio is in rude health’? BBC Radio is in rude health. It has half the national market, with dozens of stations reaching more than 34 million people a week. Radio 2 alone reaches 15 million listeners a week and for all the criticism of the Today programme (“editorially I think it’s in brilliant shape,” says Purnell), one in nine Britons still tune in to hear John Humphrys and his co-presenters harangue politicians every week. 2) According to the article, what percentage of under-35s used the BBC iPlayer catch-up radio app? The man tasked with making this work is Jason Phipps, a former Guardian employee who joined as the corporation’s first commissioning editor for podcasts earlier this year. He says there is a need to reconsider the entire tone of how the BBC tells stories, shifting away from rigid form...